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Correlation Analysis

The Kraft Heinz Company Common Stock vs NetFlix Inc

KHC vs NFLX

-0.812

Strong inverse

When one moves up, the other tends to move down.

KHC logo

The Kraft Heinz Company Common Stock

KHC

In July 2015, Kraft merged with Heinz to create one of North America's largest food and beverage manufacturers. Beyond its namesake brands, its portfolio includes Oscar Mayer, Velveeta, and Philadelphia. While the retail channel drives around 85% of its total sales, the firm also maintains a growing foodservice presence. Outside North America, Kraft Heinz's global reach encompasses a distribution network in Europe and emerging markets, which accounts for around 25% of its consolidated sales base. The company's products are sold in more than 190 countries and territories.

Market cap 27.9B · 35,000 employees

NFLX logo

NetFlix Inc

NFLX

Netflix's relatively simple business model involves only one business, its streaming service. It has the biggest television entertainment subscriber base in both the United States and the collective international market, with more than 300 million subscribers globally. Netflix has exposure to nearly the entire global population outside of China. The firm has traditionally avoided a regular slate of live programming or sports content, instead focusing on on-demand access to episodic television, movies, and documentaries. The firm introduced ad-supported subscription plans in 2022, giving the firm exposure to the advertising market in addition to the subscription fees that have historically accounted for nearly all its revenue.

Market cap 417.7B

Apr 9, 2021 — Apr 7, 2026Daily1,254 data pointsStockStockConsumer

Time Series

Relative Performance

Green: KHCGray: NFLX36 of 1,254 points (sampled)

Who Moves First

NFLX leads KHC by 6 days

NFLX tends to move before KHC.

After testing 13 timing shifts, the strongest relationship was -0.813 (they moved in opposite directions).

Do They Crash Together?

Correlation by Market Regime

How these series behave when markets are rising, falling, or diverging. A correlation that holds in drawdowns is very different from one that only works in rallies.

Both Rising

-0.013

10 periods · Return correlation when both series rose

Both Falling

-0.206

9 periods · Return correlation when both series fell

Diverging

-0.430

16 periods · Return correlation when series moved apart

R-Squared

65.9%

Share of variance in one series explained by the other.

Trend Agreement

47.7%

How often both series moved in the same direction period-to-period.

Overlap Quality

1,254

Deep shared window — 1,254 usable pairs.

Significance

p < 0.001

95% CI: [-0.830, -0.792]

Scatter

XY Regression

21.53253035404545.510.720406080100120133.2The Kraft Heinz Company Common StockNetFlix IncData pointsFit (r = -0.812)

Pipeline

Data quality details

Pipeline Summary

1,254 paired data points survived the daily window.

Raw input

1,254

1,254

Normalized

1,254

1,254

Prepared

1,254

1,254

Aligned

1,254

1,254

Invalid removed

0

A: 0 / B: 0

Duplicates removed

0

A: 0 / B: 0

Alignment drops

0

A: 0 / B: 0

Series A

KHC logo

The Kraft Heinz Company Common Stock

KHC

Market cap 27.9B · 35,000 employees

Stock · 1,254 raw → 1,254 prepared

Series B

NFLX logo

NetFlix Inc

NFLX

Market cap 417.7B

Stock · 1,254 raw → 1,254 prepared

Sign agreement

100.0%

How often both values share the same sign.

Zero crossings

13

Estimated crossover points between normalized spreads.

Slope

-4.6472

Linear regression slope.

Intercept

221.3130

Linear regression intercept.

Related Extremes

Highest and Lowest Correlated

Saved 7 hours ago · ID: stock-khc-vs-stock-nflx-daily